Before blogs, the buzzword on the Internet street was CMS – content management systems. Many digital and integrated agencies rushed to develop, buy, license, beg, borrow or steal a CMS system that they could call their own. Clients were hungry for the new toy and agencies were happy to charge for it.
But what is a CMS? It is simply the method by which website content is stored, managed and presented onto a website. Most sites these days, beyond the very basic, have some sort of CMS functionality. The developers that build the sites use the CMS themselves to manipulate the content. In the same way that any trained, technically vaguely literate person could.
There are sites (e.g. newspapers sites) that require very advanced (and expensive) CMS systems. These often share content on and offline. For the majority of content rich, but relatively straightforward sites (e.g. this one) much simpler and free solutions are widely available.
Our aims are twofold – to ensure you are offered the right one, and if it was free to the developers building the site, that you aren’t charged for it.